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Performing Organizations: Key Technical Contacts: Communications and Outreach National Renewable Energy Laboratory Sandia National Laboratories DOE Golden Field Office Don Gwinner (NREL), 303-384-6570, don_gwinner@nrel.gov Connie Brooks (SNL), 505-844-4383, cjbrook@sandia.gov Glenn Doyle (DOE/GO), 303-275-4706, glenn.doyle@go.doe.gov DOE HQ Technology Managers: Robert Hassett, 202-586-8163, Robert.Hassett@hq.doe.gov Thomas Rueckert, 202-586-0942, Thomas.Rueckert@hq.doe.gov FY 2004 Budgets: $550K (NREL), $235K (SNL), $1,160K (DOE/GO) _____________________________________________________________________________________ Objectives • Support the communications needs of the DOE Solar Program. • Get the right information to the right people at the right time in the right form. • Develop or assist in developing various print and electronic communications products. • Measure changes in attitudes and behaviors about solar energy technologies over time. Accomplishments • Completed the first main phase of a comprehensive Solar Program Communications Plan. • Developed exhibits, determined key messaging, and staffed booths at various solar-related conferences: e.g., ASES, International Builders’ Show, SEPA, PVSC, SPIE, U.S. Green Building Council, WREC. • Went live with the new Solar Program Website (www.eere.energy.gov/solar). • Completed the final version of the DOE Solar Program Multi-Year Technical Plan (MYTP). • Helped to develop and produce Our Solar Power Future, the U.S. PV industry roadmap. • Published the Solar Program Overview—FYs 2002 & 2003. • Went live with the 2005 Solar Decathlon Website and produced a new Decathlon brochure. • Issued three new awards for: 1) The National Solar Tour, 2) the 2004 and 2005 Solar Power Conferences/Expos, and 3) the development of a National Solar Directory in support of the Solar Decathlon of 2005. Future Directions • Continue to “work” the new Communications Plan, including a focus on metrics. • Redesign the NCPV Website. • Support Solar Program activities through the development and distribution of key programmatic documents such as the Annual Report, Review Meeting Proceedings, Solar Program Overview, and MYTP to target audiences. • Implement a metrics process to measure ROI of certain communications products and measure directional changes in attitudes and behaviors towards solar energy technologies. _____________________________________________________________________________________PDF Image | FY 2004 ANNUAL REPORT DOE Solar
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