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Conclusion Commerce is evolving, and innovations such as crypto and NFTs are likely to shape sports, entertainment, and other communities going forward. NFTs represent a deeper and more innovative way for fans to engage and potential new revenue streams for organizations. However, there are many considerations to take into account when integrating NFTs because it is a new space. Visa was built on the vision of electronic enablement of moving money. By connecting its network of thousands of financial institutions, millions of merchants, and billions of consumers to existing networks Visa strives to enable connections to new crypto and blockchain networks offering greater choice, and enabling access, working to create a future where everyone has the opportunity to thrive. Through this global connectivity, and the research, partnerships, and product development Visa is driving in the crypto space, Visa is laying the groundwork to enable adoption of NFTs and other assets in the future. Contact NFTcommerce@visa.com to consult a Visa representative to build a custom plan to develop and evaluate NFT opportunities. Sources: 1 https://dappradar.com/blog/nfts-generate- record-1-5-billion-transaction-volume- in-q1-2021 2 https://www.sportico.com/business/ finance/2021/sports-nft-sales- crypto-1234629061/ 3 https://www.cryptokitties.co/ 4 https://www.larvalabs.com/cryptopunks 5 https://www.barrons.com/articles/covid- alien-cryptopunk-sells-for-10-million-in- sothebys-sale-01623336573 6 https://nbatopshot.com/ 7 https://niftygateway.com/ 8 https://cointelegraph.com/news/focus-on- nfts-and-interoperability-push-icon-icx-ark- and-axie-infinity-higher 9 https://www.onflow.org/ 10 https://superrare.com/ 11 https://opensea.io/ All brand names and logos are the property of their respective owners, are used for identification purposes only, and do not imply product endorsement or affiliation with Visa. 16PDF Image | NFT Engaging Today’s Fans in Crypto and Commerce
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